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—it's your content.

An experimental response to changing reading behaviours in the tech age. —it's your content. is a collection of essays by various authors exploring the strengths, weaknesses and relationship of printed and digital information consumption.

The context and preferences of each individuals reading experience is assumed to be varied, and is therefore designed to suit multiple contexts; for those who are comfortable reading at length on a screen, those travelling with a phone with limited ability to concentrate, those who would prefer to print the page at home, or for those who would prefer a printed copy of the entire website delivered to their door.